Did you know that 2/3rds of customers end up purchasing even if they weren’t planning to if they get an offer? 4 out of 5 (80%) customers end up making a first-time purchase after receiving an offer.
Sales promotion is not a new concept in the world of eCommerce. For most people, discounts, coupons, and other offers provide an enjoyable shopping experience.
McDonald’s is famous for fast food but it is also the largest toy manufacturer in the world. In 1979, McDonald’s launched the Happy Meals which accounts for a considerable portion of McDonald’s sales.